CMO’vate stands in full solidarity with Israel’s 1,200 victims and 125 hostages who were brutally abducted on October 7th and are still held captive for days.

Fractional eCommerce CMO

eCommerce Leadership & Strategy to Fuel Growth

At CMO’vate, our fractional eCommerce CMO solutions drive revenue growth and marketing ROI quickly. We offer strategic consulting and execution services that integrate seamlessly with your existing resources, sales channels, platforms, and vendors.

Let us help you acquire more customers, retain more of those customers, grow your email/SMS list, implement intelligent marketing solutions, improve your site’s conversion rate and drive revenue growth for your eCommerce business. From forecasting to attribution, we provide powerful analytics to give you key insights into your business’s health. Our comprehensive strategy, execution support, and advanced analytics services offer the support you need to reach your business goals.

Let us help you take your eCommerce business to the next level. Contact us today to learn more.

Service Pillars


Team Leadership & Development
Our eCommerce Fractional CMO, has led marketing teams in startups and Fortune 500 companies. With an MBA and 20 years of experience, he facilitates learning and development for your staff. At CMO’vate, we integrate with your resources, leading projects to completion and driving you toward your goals.


Customer Lifecycle Marketing
Customer acquisition and retention are vital to maximizing customer value. We start with a customer journey map to understand your customer’s interactions with your brand. Then, we strategize to improve conversion and retention rates. We measure progress precisely to track and optimize results.


Multi-channel Management
Whether you are a direct-to-consumer brand, an Amazon seller, or a multichannel retailer, we drive growth and innovation. We handle expansion into new channels, markets, or countries seamlessly. Our integrated analytics solutions provide insights to guide your cross-channel and cross-platform decisions.


Vendor Vetting & Platform Integration
We work with leading website/cart, email/CRM, personalization, automation, and analytics solutions. We ensure you have optimized platforms central to your eCommerce business. We vet partners, provide recommendations, and handle transitions efficiently, keeping your business running smoothly.


Testing & Conversion Rate Optimization
We focus on boosting your website’s conversion rate, which for most sites is below 4-5%. Using A/B or multivariate testing, we can achieve significant results. Even a 0.5% increase in conversion can lead to a 10-12.5% sales increase. We begin with quick-win changes and continually test to keep you ahead of competitors.


Advanced Analytics
We offer analytics solutions throughout your marketing cycle. We help you budget revenue, expenses, and cash flow. We track performance against objectives, manage marketing mix modeling, performance analytics, and multi-touch attribution. We also handle website or Amazon P&L management.
Stand in Solidarity

We remember October 7th, 2023

The CMO’vate team stands in full solidarity with Israel in its right to self-defense. We are praying for the courageous soldiers and Israeli citizens who are fighting Hamas-ISIS forces in Gaza and facing constant threats from Iran.

Our deepest condolences go out to the families of those affected by the heinous terror attack and to those who lost their lives.

Our prayers also go out to the hostages who were abducted on the same day and have endured unspeakable violence, deprivation, and threats, including those of a sexual nature, without access to essential medical care. It is our duty to support the public’s demand for their immediate release without any conditions.

As we unite in prayer, let us look forward to bringing prosperity and peace to the Middle East.
Am Israel Chai!
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