Fractional eCommerce CMO

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eCommerce Leadership & Strategy to Fuel Growth

At CMO’vate, our fractional eCommerce CMO solutions quickly drive revenue growth and marketing ROI. We offer strategic consulting and execution services that integrate seamlessly with your existing resources, sales channels, platforms, and vendors.

Let us help you acquire more customers, retain more customers, grow your email/SMS list, implement intelligent marketing solutions, improve your site’s conversion rate, and drive revenue growth for your eCommerce business. From forecasting to attribution, we provide powerful analytics to give you critical insights into your business’s health. Our comprehensive strategy, execution support, and advanced analytics services offer the support you need to reach your business goals.

Let us help you take your eCommerce business to the next level. Contact us today to learn more.

Service Pillars

Team Leadership & Development

Our eCommerce Fractional CMO has led marketing teams in startups and Fortune 500 companies. With an MBA and 20 years of experience, he facilitates learning and development for your staff. At CMO’vate, we integrate with your resources, leading projects to completion and driving you toward your goals.

Customer Lifecycle Marketing

Customer acquisition and retention are vital to maximizing customer value. We start with a customer journey map to understand customer interactions with your brand. Then, we strategize to improve conversion and retention rates. We measure progress precisely to track and optimize results.

Multi-channel Management

Whether you are a direct-to-consumer brand, an Amazon seller, or a multichannel retailer, we drive growth and innovation. We seamlessly handle expansion into new channels, markets, or countries. Our integrated analytics solutions provide insights to guide your cross-channel and cross-platform decisions.

Vendor Vetting & Platform Integration

We work with leading website/cart, email/CRM, personalization, automation, and analytics solutions. We ensure you have optimized platforms central to your eCommerce business. We vet partners, provide recommendations, and handle transitions efficiently, keeping your business running smoothly.

Testing & Conversion Rate Optimization

We focus on boosting your website’s conversion rate, which is below 4-5% for most sites. Using A/B or multivariate testing, we can achieve significant results. Even a 0.5% increase in conversion can lead to a 10-12.5% sales increase. We begin with quick-win changes and continually test to keep you ahead of competitors.

Advanced Analytics

We offer analytics solutions throughout your marketing cycle. We help you budget revenue, expenses, and cash flow. We track performance against objectives, manage marketing mix modeling, performance analytics, and multi-touch attribution, and handle website or Amazon P&L management.

They're efficient, hard workers, and really care about our company. They're just on it, all the time, and it's fun working with them. They benefited the company in several ways:

Elad and the team (at CMO'vate) understand startup's budget constraints and are able to work efficiency, managing lean and cost effective marketing strategies to ensure that we're not overspending, but still achieving impactful results.
They increased the number and quality of our leads. They implemented targeted campaigns and optimized them all the time.
They demonstrated an exceptional ability to make the most out of our limited resources. It's not just about budgeting, but also about time and manpower!
They keep abreast of market trends, adjusting strategies swiftly.
Beyond just the great outcomes, Elad and the team are great to work with. A mix of professionalism and amiability that makes working together enjoyable.

When it comes to marketing, Elad and his team are truly Rock Stars. They helped us build our entire marketing infrastructure from the ground up. Elad was deeply involved, working closely with us and becoming an essential part of our team. He took our project personally and even shared new ideas for improvement in the middle of the night. I can't recommend his services enough!

Elad Itzkovitch is an amazing inbound lead generator for B2B on LinkedIn. We have always known we have a lot of potential there, but we have never managed to make it work. With the help of CMO'vate, it became clearer. The team worked with Elad to position the company’s leaders as thought leaders, create engaging content, and connect with the right people on LinkedIn using automated tools. After a few weeks, LinkedIn started giving us serious leads. We were very pleased.

Elad’s extensive knowledge and use of LinkedIn for B2B lead generation was a game changer for us. His strategies in positioning our company leaders as thought leaders and creating engaging content helped us tap into new lead sources efficiently.

CMO'vate are outside-the-box thinkers. The ideas they gave us are invaluable and are now core marketing activities in the business.

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